BRAND & DESIGN STRATEGY

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SEVEN OLIVE OIL

PREMIUM OLIVE OIL

Accompanying budding entrepreneurs is one of the most exciting things about our work. This man we met had great passion for the land and cultivating it.
He decided to make his dream come true and produce premium olive oil to local and international markets.
Working under the constraints of a price-dominated-market, within a saturated category and among worldwide experienced competitors, requires responsibility and precision.
The strategic process included an in-depth analysis of the market and learning all about the production process and types. Exposed to traditional brands as well as witness to
groundbreaking trends in the field, we formulated the strategy to best differentiate our client and enhance the product’s uniqueness – focusing on simplicity and precision, as well as on the scientific laboratorial aspect.

Client: 7 Olive Oil
Strategy: Michael Melnik
Visual strategy: Blend-It


SEVEN OLIVE OIL

PREMIUM OLIVE OIL


Accompanying budding entrepreneurs is one of the most exciting things about our work. This man we met had great passion for the land and cultivating it.
He decided to make his dream come true and produce premium olive oil to local and international markets.


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